Short description of this story - ISPs use DNS to redirect a users search query through a third party before the user gets to the intended search site. While they are doing the redirect they are tracking the user’s query, their location, and IP #. They keep this data and sell it and do what ever they want with it. The ISP makes a few cents per click and the third party makes lots of money. There are other ways they have monetized this hijacking this is just one way.
All this is done transparently so the end user doing the searching doesn’t even know.
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1 year agoAugust 11, 2011 Reblog