Why Messaging Could Be Mobile’s Killer App
Could the next big platform fit inside a messaging app?
Facebook’s new Android integration, Home, groups Instagram, maps, email, and other apps in one drawer. Its main screen has just three navigation options: “Apps,” “Last App,” and—the exceptional stand-alone app in the mix—“Messenger.”
Why has Facebook given such special treatment to a once tangential feature of its service?
Here’s a theory: “I think everyone is realizing that messaging is the killer app in mobile,” says Ted Livingston, the creator of a messenger app called Kik.
“Now it’s just who can wrap a platform around it the fastest.”
As anyone who has been using mobile phones in the last ten years knows, text messaging has been the killer app for mobile phones from the beginning. It makes lost of money for the phone companies. Web platforms and app makers have tried to corral it and improve it and commodify it for years, Please let us keep it as an open platform so we aren’t corralled into one corporations clutches.